Walker Brands is proud to announce four distinct awards for client brand programs:
An Urban Lifestyle Central to Life
To achieve sell-out of the 50 remaining condominium units at Grand Central at Kennedy, Walker commissioned a resident survey to understand what made the project distinctive and appealing. The campaign, “Central to Life,” and a refreshed brand were developed through the eyes of the ground floor retailers who call the urban community home, has produced 28 sales to date.
Florida Home Builders Association Excel Awards – Best Overall Marketing Campaign
Reinforcing A Personal Approach
As part of a rebranding effort, a print campaign for The Founders Club, was created to evolve the golf club community’s message, and look and feel, to more effectively convey the community’s brand distinction. The campaign profiled a series of residents and how both the community and their custom built luxury home fit their distinctive taste and lifestyle which received e significant boost in word-of-mouth advertising, the primary driver of highly qualified leads.
Florida Home Builders Association Excel Awards – Best Magazine Ad
Evolving A C-Store Experience
The Radiant Group retained Walker to develop a new brand for their convenience stores. The design represents Radiant’s community roots in the Tampa Bay area. Environmental graphics express the history of Radiant, each store’s neighborhood and community philanthropy. The new look provides an escape from yesterday’s convenience store experience, and has helped exceed revenue goals.
Convenience Store News Award – Best Interior Design
Vertical Farming Grows a Brand
Uriah’s Urban Farm engaged Walker to evolve the brand to better reflect the company’s revolutionary method of growing food and its distribution directly to restaurants for display and use. The brand positioning and identity was updated to reflect the brand distinction, followed by packaging, point-of-sale and a vibrant website to further grow the brand.
Graphic Design USA: American Graphic Design Award
– Branding and Identity Program
UNTIL NEXT TIME, CHEW ON THIS:
The marketplace is constantly changing including the affects of an evolving competitive landscape, economic conditions, and communication advances in the way consumers want to receive information. If your results need a lift, a brand audit can reveal the best way to strengthen your marketing program.